Services
At MRK Marketing, we focus on Marketing Communications, considering both traditional and Web 2.0 marketing activities to ensure that the right mix is developed for your company’s goals, industry and target audience. (“Web 2.0 marketing” means different things to different people; we use it as the umbrella term for social marketing, SEO, and SEM strategies.)
Marketing Communications
- Develop integrated Marketing Communications plans, considering both traditional and Web 2.0 marketing activities.
- Develop and implement social marketing strategies and tactics
- Manage and implement optimization plans to increase organic search placement
- Manage Search Engine Marketing campaigns, including overall strategy, budget analysis and optimization.
- Develop and manage corporate brands to ensure consistent messaging throughout all communications
Program Management and Measurement
- Marketing program analysis and optimization based on measurable results
- Manage production of marketing collateral, including print collateral, web, and messaging
- Supervise website launch and redesign
- Manage the planning and execution of email and direct mail campaigns
- Plan, coordinate and manage event logistics, including customer events, executive events and trade shows